All About Accounts by Simply
Say Good-Bye to Accounting Headaches with Accounts by Simply
Get the Accounting Results You Want
Accounts by Simply started with a clear vision in mind: to provide less jargon and more accounting solutions. That is to say, we’re accountants with a difference – we advise and support you to help you work smarter, so you create a more successful, profitable business.
We’re Xero-Certified
And, did we mention? We use the world’s most sought-after cloud-based system, Xero. We know you want accounting software that’s easy to use, which is why we use this revolutionary financial application. Cost-effective and user-friendly, it’s no wonder Xero is the world’s most popular cloud-based system. We also support the following cloud-based software, Quickbooks and SAGE, amongst others.
Intuitive Software
With the proactive support and training of our experienced cloud accounting team, there’s really no excuse not to go digital. We combine the hands-on expertise of our chartered accountants with intuitive, intelligent software to create the ultimate cloud accounting solution. We use Bright Manager and Signable for secure cloud document sharing and cutting-edge Xero & QuickBooks software – not only do these platforms cut down on paperwork but your business will also effortlessly power through admin, so you save time and money, too.

Call 020 3030 5046 For A Free Consultation
Lines Open: Mon-Fri 08:30 – 17:00.
Alternatively request a call back at a time convenient to you.
Our Mission
Whether you’re self-employed or a limited company, we offer an affordable yet excellent accounting service for individuals and companies of all sizes regardless of where your business is on its journey. We provide these services:
Accountancy
- Annual financial statements
- Cash flow analysis
Taxation
- VAT returns
- PAYE
- Tax planning
- Making Tax Digital (MTD)
- Personal taxation/Self-Assessment
Bookkeeping
- Digitalising for the future
- Xero training and processing
- Managing your bookkeeping processes
- Document and procedure planning
Professional Advice
- Succession/Exit planning
- Developing and maintaining your team
- Tailored structure support (ownership and trading entity type)
- Virtual Finance Director support

Accurate, No-Nonsense Financial Advice You Can Bank On
At Accounts by Simply, we know the trials and tribulations of establishing and growing a business – not to mention the external fears and obstacles in a dynamic financial landscape.
Thankfully, our two Directors have come from a top 15 national practice, allowing us to offer a wealth of knowledge to our local clients. Rob Scholes and his team are well-placed to guide you on the intricacies of tax mitigation, and HMRC compliance and offer a raft of accounting services, such as plain-spoken guidance and financial implementation.
Meet the Key Team Members
Rob Scholes
Managing Director
Rob works with businesses across a wide range of sectors, with particular expertise within the Construction industry. He works with business owners to evaluate and improve business performance and also working as a virtual FD for some clients. He is passionate about helping his clients identify goals and targets and providing support as they strive achieve to them.
Daniel Ball
Client Relationship Director
Dan is a qualified accountant with proven expertise in financial reporting, tax compliance, and business advisory. With a strong track record supporting both individuals and businesses, Dan provides accurate, reliable, and professional accounting services tailored to client needs.
Holly Scholes
Head of Cloud Accounting
With over 8 years of hands-on experience in the accounting industry, Holly leads our Cloud Accounting team with a strong focus on innovation, efficiency, and client success. She specialises in helping businesses transition to cloud-based systems, streamlining processes, and providing real-time financial insights.
Currently in her final year of AAT, Holly combines practical expertise with up-to-date technical knowledge, ensuring clients benefit from the best of both experience and modern accounting practices.
Whether you’re looking to modernise your bookkeeping or need support navigating cloud software like Xero & QuickBooks, Holly brings a friendly, proactive approach to every project.
Billy Markham
Accounts Senior
Billy began his career in the accountancy profession in 2018 and is currently training towards the ACA qualification. Since entering the field, Billy has developed a strong foundation in core accounting principles and have gained valuable experience across a range of sectors.
With a keen eye for detail and a commitment to continuous learning, Billy supports the team in delivering accurate, insightful financial reporting and advisory services. Billy’s goal is to qualify as a Chartered Accountant and continue building long-term client relationships based on trust, reliability, and professionalism.
Georgia Daley
Practice Manager
With over a decade of experience in accountancy practice, Georgia has dedicated the skills she has gained into mastering the intricacies of practice management. She oversees day-to-day operations, supports client relationships, and ensures the smooth delivery of our services.
Georgia is a full member of the AAT and has built her career working across a wide range of client sectors, gaining a strong understanding of both compliance and advisory work.
Sophie McCall
Accounts Assistant
Starting her career with us in 2024, Sophie is currently studying towards her AAT qualification, laying the foundation for a long-term future in finance and business. Sophie is a dedicated, enthusiastic, and motivated individual with a genuine passion for learning and a strong desire to progress within the field of accountancy. She is excited to grow professionally, expand her skills, and contribute to forward-thinking teams that value precision, strategy, and growth.
Call 020 3030 5046 For A Free Consultation
Lines Open: Mon-Fri 08:30 – 17:00.
Alternatively request a call back at a time convenient to you.